| ISBN |
9783319012490 |
| 기타 표준번호 |
10.1007/978-3-319-01249-0 |
| 청구기호 |
P87-96 |
| 형태사항 |
XIV, 425 p. 11 illus. online resource.
|
| 언어 |
English |
| 내용 |
Preface- Chapter 1. Communication -- Chapter 2. Orality and Literacy -- Chapter 3. European and American Communication Theories -- Chapter 4. Asian Communication -- Chapter 5. African and West-Asian Communication -- Chapter 6. Culture and Cultural Dimensions -- Chapter 7. Culture, Self and Communication -- Chapter 8. Media Behavior and Culture -- Chapter 9. Communication Products and Culture -- Chapter 10. Mass Media, Journalism, Society and Culture -- Chapter 11. Theories of Mass Communication and Media Effects across Cultures -- Chapter 12. Behavior Change Communication -- Literature.
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| 주제 |
Social sciences.
Industrial management.
Communication.
Cross-cultural psychology.
Social Sciences.
Communication Studies.
Media Management.
Cross Cultural Psychology.
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| 보유판 및 특별호 저록 |
Springer eBooks
Printed edition: 9783319012483
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| QR CODE |
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