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Complaint Management and Channel Choice An Analysis of Customer Perceptions
서명 / 저자 Complaint Management and Channel Choice [electronic resource] : An Analysis of Customer Perceptions / by Stefan Garding, Andrea Bruns.
저자명 Garding, Stefan. author.
Bruns, Andrea. author.
단체명 SpringerLink (Online service)
발행사항 Cham : Springer International Publishing : Imprint: Springer, 2015.
총서명 SpringerBriefs in Business, 2191-5482
Online Access 라이센스 없음

서지기타정보

서지기타정보
ISBN 9783319181790
기타 표준번호 10.1007/978-3-319-18179-0
청구기호 HF5415.5-HF5415.53
형태사항 XV, 104 p. 20 illus. online resource.
언어 English
내용 Organisational Complaint Management -- Moving Towards Successful Complaint Management -- Conceptualising Customer Expectations with Complaint Channels -- Analysis of Customers' Complaint Channel Choice and Complaint Behaviour -- Conclusions for Organisational Complaint Management and Future Research.
주제 Business.
Customer relations --Management.
Sales management.
Service industries.
Business and Management.
Customer Relationship Management.
Sales/Distribution.
Services.
보유판 및 특별호 저록 Springer eBooks
Printed edition: 9783319181783
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