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Introduction -- Foreword -- Chapter 1: Persuasive communication, by Jean-Paul Close, Jaap Ham -- Chapter 2: the AiREAS Proof of Principle - POP Relating air quality to health and lifestyle, by Jean-Paul Close, Nicolette Meeder, John Schmeitz -- Chapter 3: The backpack project, by Jean-Paul Close, Nicolette Meeder -- Chapter 4: New entrepreneurship, by John Schmeitz, Jean-Paul Close -- Chapter 5: Event linked communication, by Jean-Paul Close, Eric de Groot, Pierre Cluitmans -- Chapter 6: Multicultural context, by Jean-Paul Close, Rüstem Demir -- Chapter 7: Level 4 Sustainocratic regional development, by Jean-Paul Close.
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